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Customer Loyalty & Retention Analytics

Customer Loyalty & Retention Analytics 2017-11-17T22:12:44+00:00
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From surveys to big data analytics, we help you understand what makes people stay and how to keep them.

The right message at the right time

Our customer retention and loyalty analytics deliver insights to help you craft appropriate messages and offers to build lasting, profitable relationships.

  • Map customer journey and “moments that matter”
    Identify key interaction points to find where friction can be reduced and delight increased, and where messages can be delivered to affect behavior.

  • Analyze profitability impact
    Find points in the journey that generate profits or increase losses; prioritize where to use data science to gain deeper insight.

  • Design data science experiments to reveal key drivers
    Use advanced analytics to reveal potential causes for critical behaviors at various touch points that influence churn or loyalty.

  • Create effective messaging
    Translate key drivers into persuasive, easy to understand messages that align with customer interests.

  • Evaluate offers and incentives
    Align with customer preferences to make the right offer to the right customer at the right time.

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