Managing complaint data for a better customer experience

American Banker Webinar - CFPB

Webinar: “Parsing and Preventing CFPB Complaints”

Date: November 12, 2013

Time: 12:00-1:00 p.m.

Register Today: http://www.americanbanker.com/webseminars/-1061966-1.html

 

With customer complaint data increasingly available in public sources such as social media and the Consumer Financial Protection Bureau (CFPB) database, is your company making the most of it?

The CFPB is making good use of that data. Since it began accepting consumer comments two years so, the CFPB has received more than 175,000 complaints.  This consumer watchdog is regularly analyzing the data to determine which parts of banking it will focus on next when it comes to exams and regulatory action.

As a publicly available resource for consumer feedback, the CFPB database provides savvy financial institutions the opportunity to track their customer experience. With regular monitoring, they can identify issues early on and take meaningful steps to curb the problems. Plus, companies can track how they compare to other banks and leverage competitor weaknesses by taking strategic action to win business.

For more insights on how to leverage CFPB analytics to create the best possible customer experience, check out our recent blog post and related article in The Financial Brand.

Join us November 12 for a webinar hosted by American Banker, which will address issues surrounding today’s big data trends. This event, “Parsing and Preventing CFPB Complaints” will review:

  • High-level trends unearthed in examining the CFPB complaints database
  • How banks are reacting to, or even taking pre-emptive action to forestall complaints
  • What trends in complaint data might mean for bank exams and the CFPB’s next area of focus

Mark your calendars and register today for the webinar.