Every year, leaders in the field gather at Text Analytics World to discuss practical solutions, new approaches, and the most interesting applications of text analytics. This year’s conference will take place June 21-22, 2016 at Hilton Chicago, and is open to professionals interested in expanding their capacities in big data and analytics.

This year’s program features keynotes from Forrester® Research and Beyond the Arc, along with 17 other speakers from companies like The Dow Chemical Company, Sandia National Labs and Genentech. Sessions will cover compelling methods of applications to reveal business insights, customer needs, unstructured data, identifying actionable patterns and more.

Here is a sneak preview of what some of the speakers shared with us in our Wise Practitioner Text Analytics Interview Series:

The Dow Chemical Company
Michael Dessauer and Justin Kauhl

Q: Please tell us a takeaway that you will provide during your talk at Text Analytics World.

A: We intend to share our experiences, both successful and unsuccessful, in developing effective text analytics projects with internal clients. We will share our process, technologies employed, and our best practices learned over the past several years working on text analytics projects.

Sandia National Laboratories
John Herzer and Pengchu Zhang

Q: How does text analytics deliver value at your organization – what is one specific way in which it actively drives decisions or operations?

A: We’re able to increase the relevant content that we return in our search results by enhancing the customer’s query with related terms or synonyms. This automated way of identifying synonym-like terms is much more cost effective than trying to build and maintain a corporate synonym dictionary.
Read the full interview

Co-operators General Insurance Company
Frédérick Guillot

Q: What surprising discovery or insight have you unearthed in your data?

Hey, this was something we were really not looking for, but we discovered accidentally that a lot of our clients are annoyed by the fact that we have really strict underwriting rules for oil tanks older than 5 years. We are losing a lot of clients because of this rule, while 5 years of age is not necessarily too old for an oil tank.
Read the full interview

Garanti Technology
Emrah Budur

Q: Please tell us a takeaway that you will provide during your talk at Text Analytics World.

A: Running name searches to prevent doing business with sanctioned entities in the global banking industry is a highly sophisticated and critical area in the field of text analytics. With the help of the tips and tricks that we will present in this session, a tailor-made solution can be implemented which provides more accurate and timely results than the solutions of leading search engine domains.
Read the full interview

InterSystems Corporation
Dirk Van Hyfte

Q: What surprising discovery or insight have you unearthed in your data?

A: There are huge gaps in structured data fields. At a Cancer Registry we identified a data gap of 22% where HER-2 testing had been ordered but no definite outcome was recorded. The organization was able to identify a systematic shortfall in the availability of results and was able to investigate this.
Read the full interview

To learn more about the TAW Conference, speakers and more, please visit TextAnalyticsWorld.com.