Category Archives: Text Analytics

Leverage social media complaints to improve customer experience

Today’s strategic business agenda needs to center on customer experience. A core part of that is paying close attention to customer needs and resolving problems quickly – and social media plays a key role. By leveraging vast amounts of customer feedback on social networks like Twitter and Facebook, companies can gain insight into how to

Read More

A Sneak Peek Into This Year’s Text Analytics World Chicago, June 21-22

Every year, leaders in the field gather at Text Analytics World to discuss practical solutions, new approaches, and the most interesting applications of text analytics. This year’s conference will take place June 21-22, 2016 at Hilton Chicago, and is open to professionals interested in expanding their capacities in big data and analytics. This year’s program

Read More

Text analytics

Hey FinTech, What’s Your Strategy for Leveraging Unstructured Data?

Financial technology has sparked a global wave of startups who are rethinking how people make and receive payments. These fintech providers have a unique challenge when it comes to satisfying their target audiences. Not only do these companies have to satisfy the consumers who send and receive money through their application, but they are at

Read More

Beyond Big Data: Big Text Analytics

Big Data is valuable for businesses because it can identify trends, uncover emerging issues, and forecast business outcomes. Yet leading companies are thinking beyond Big Data, and using Big Text Analytics to create a more comprehensive, intelligent customer analysis. Businesses can enrich Big Data with Big Text to develop a better understanding of customers, and

Read More