Data Monetization

How can we help? Suppose you’re a Product Manager like Patrick…

Key Responsibilities

  • Create value-added features for current products
  • Get faster turnaround than starting from scratch
  • Improve profitability by getting additional value from data already on hand

Top Needs for Data Monetization

  • Analyze in-house data to understand customer behaviors
  • Differentiate customer segments to create specialized offerings
  • Maintain monetization models with short-term guidance for faster results, at lower cost

Typical Project Needs

  • Statistical and predictive analytics
  • Models for data monetization
  • Training for maintaining and enhancing models

How Beyond the Arc supports product managers like Patrick

  • Clarify business value propositions and translate them into data
  • Build and test algorithms to discover critical customer behavior patterns
  • Develop reliable and accurate data and business workflows

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Helping you optimize Data Monetization

In-house data gives you a close-up view of customer behaviors that affect business outcomes. These insights are valuable to enable you to offer customized solutions or enrich product offerings to meet specific customer needs or interests.