Event: Predictive Analytics World, Chicago 2014
Presentation: “Leveraging Predictive Analytics and Alternative Data Sources to Improve the Customer Experience”
Case Studies: CFPB, Capital One, Citibank, Bank of America
Speaker: Steven Ramirez, CEO, Beyond the Arc
Date: Tuesday, June 17, 2014, 3:05 – 3:25 p.m. Eastern Time
Using customer feedback to drive decisions is nothing new for businesses, but the locations and forms of conversations have shifted drastically in recent years. Companies now have greater transparency into customer relationships at the same time that individual consumers have a more visible platform to share their positive and negative experiences with individuals worldwide.
In this session at Predictive Analytics World, Steven Ramirez shares how new capabilities, such as using predictive analytics to gain insights from social media and the Consumer Financial Protection Bureau (CFPB) complaint database, can empower banks to identify emerging issues and necessary service changes to prevent loss of business.
Join us on June 17 in Chicago — Register online today >