Jay Palter and Steven Ramirez discuss emerging trends in social media management
Recent growth in LinkedIn and TikTok have gotten their attention.
As Jay noted in a recent blog post, “The world has changed. Fewer in-person meetings, events, and conferences means you have to invest more time building relationships on digital social networks.”
Steven reflects on the rise of TikTok, as the platform transitions into a bona fide media destination. And a tip for brand managers and marketing leaders: even if you’re not sure how TikTok fits into your strategy today, secure your user name.
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More insights from Beyond the Arc on trends in social media
Jay Palter Social Advisory
Beyond the Arc
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