our collaborative approach to tech content marketing
Assess your existing content and competitor content to spot opportunities
Interview your SMEs to ensure new content hits the mark and saves you time
Outline key concepts for whitepapers & blogs to nail the right focus and takeaways
Craft content to resonate with what matters most to your audiences
Extend the value of content by repurposing into blogs, social media and video
client success snapshots
B2B Technology marketing
Grow business with multi-channel content
For their IoT platform, we helped an industry leader attract more leads with engaging B2B tech marketing content for web, blogs, whitepapers, social media, digital ads, and demo scripts. Topics ranged from IoT security and client success stories, to edge computing, connected cars, and more.
Drive the sales cycle with thought leadership
To improve sales conversion for our client’s AI/ML credit risk analytics solution, we helped underscore the business case with blogs and whitepapers on trending industry topics relevant to their key audiences. We also helped increase brand awareness with new content for multiple web pages.
Our client improved sales for their renewable IT solutions by creating sponsored ads for targeted social media campaigns, driven by our tech content marketing strategy, copywriting, design, campaign management, reporting and analytics.