Retail Marketing Agency

Help increase new and repeat business for online and in-person stores
with our full-service retail digital marketing.

Book a 15 Min Strategy Chat

STRATEGY CONSULTING & CREATIVE SERVICES

Retail marketing agency
to help you increase sales and market growth

Fast turnaround for creative social media, videos and blogs to attract consumer and business segments and niche audiences
Specializing in retail marketing strategy and social media including copywriting and graphics, video creation, and social media management
Expertise in retail digital marketing for diverse sectors from home furnishings and commercial lighting, to telecom and automotive retailers

LET’S work together

client success snapshots

Retail marketing agency
for consumer, B2B, and retail distributors and manufacturers

Attract niche audiences and influencers with social media

A manufacturer and retailer of commercial and residential lighting wanted to use social media to increase awareness for direct buyers and specifiers, and reach strategically important influencers like architects and designers. We provided social media strategy, content creation and video creation services, and social media management.

Amplify impact of public service campaigns with digital marketing

We helped a leading telecom company promote important community service campaigns, such as “It Can Wait” aimed to stop distracted driving fatalities. Our content creation included engaging social posts and videos used in social, blogs, company website and media articles to help our client get the message to millions of Californians. This social marketing also helped increase attendance for related local events.

Promote in-store events with blogs and videos

For a wireless service provider, we created retail digital marketing to generate interest in store openings and in-store events featuring musical artists, sports stars, and other celebrities. Our retail marketing agency wrote blogs and social posts to raise awareness and build buzz, and created viral videos and live tweets at the events.

Refine marketing campaigns with personas and customer insights

The nation’s largest lighting retailer faced changing buyer behaviors and challenges in reaching target customers. To inform new marketing campaigns, we developed buyer personas, data-driven customer insights, and marketing strategies. It helped them tailor retail digital marketing to reach the most desirable customers, in the most cost-effective ways.

Let’s Work Together

89% of buyers say thought leadership
enhanced their perceptions of a company,
and 49% say it influenced purchase decisions²

our collaborative approach to retail digital marketing

Assess your existing content and competitor content to spot opportunities

Interview your SMEs to ensure new content hits the mark and saves you time

Outline key concepts for whitepapers & blogs to nail the right focus and takeaways

Craft content to resonate with what matters most to your audiences

Extend the value of content by repurposing into blogs, social media and video

85% of social media users
want more video from brands³

Our retail marketing agency helps you improve ROI
with effective content strategies

Deliver great content, more cost-efficiently

We document your content strategy to align everyone, and help ensure we can quickly create the right retail marketing content for the right audiences and channels.

Improve KPIs with content goals

Your goals should clarify the purpose and audiences to help determine the best content types, channels, and messaging for achieving better results.

Increase targeted engagement

To resonate better with key audiences, we can develop data-driven personas on needs, attitudes and behaviors that drive purchasing decisions with different segments.

Extend value by repurposing

Save time and money, deliver faster, and extend exposure (e.g., we can convert a whitepaper into short blogs, social posts, infographics, or videos).

Increase retail digital marketing impact
with a data-driven customer value proposition

A well-planned, well-articulated value proposition
is the foundation for product positioning and messaging
that more effectively generates leads and helps close sales.

OUR END-TO-END SERVICES

Create personas to clarify your target customers

Research your wealth client segments and create data-driven personas that highlight needs, attitudes and buying behaviors.

Research competitor landscape and messaging

Evaluate competitor value prop themes and messages to identify ways to differentiate your selling proposition and positioning.

Develop value proposition themes and messages

Define value proposition based on research and personas, validate with clients and stakeholders, and refine per feedback.

Infuse new messaging into your wealth content marketing

Craft new value prop-focused content for your website, blogs, social media, digital ads, collateral, sales team pitch decks, and more.