THURSDAY, JULY 18, 2013 – 2:00 – 3:00 PM Pacific Time REGISTER TODAY >
In today’s world, consumers take advantage of social media to speak out when they have negative experiences with businesses. Companies should pay close attention, and never miss this significant opportunity to improve their business and avoid serious risks.
In this free webinar, Steven Ramirez, CEO of Beyond the Arc, Inc. will spotlight how BTA’s in-depth analysis of social media data and the Consumer Financial Protection Bureau (CFPB) complaint database can provide insights to help banks and credit unions uncover key customer pain points and resolve issues early.
What you’ll learn:
- The risks and financial threats of ignoring customer complaints, especially regarding fee-based services.
- How to leverage big data to discover complaint trends before they are publicly posted by regulatory agencies.
- How to sort through social media and customer feedback channels to identify potential issues and correct them.